I think that this advertisement is very effective in the way that the image is seen by the audience. The image is the first thing that stands out from the page and the purpose of it is to make the viewer feel nauseous. There is also important information on the flyer like numbers and also other bits of information.
I think that this advertisement is simple yet effective. The message used is one that is a bit different yet it still captures the attention of the audience and gets them thinking. There is a great sense of realism about this advert as well. The image used looks like something you would come across on a typical night out which is why realism comes across. There is also the well know "Alcohol Know Your Limits" slogan in the bottom right corner which features on many of these kind of adverts.
This advertisement again is one that is very effective. It uses two images of before and after. The 'after' image is bigger and emphasised more in the advert. The image used is one that catches the attention of the audience straight away as it makes us feel shocked. There is also a good catchy slogan at the top which is in big bold letters and stands out. There is also useful information at the bottom of the advert about the person and then name of the charity etc.
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